Who is HUOBER BREZEL?


Who is

HUOBER BREZEL?

One question – Seven answers!

  1. A family-founded firm in the heart of Baden-Wuerttemberg
  2. A true pretzel-specialist
  3. Partner of organic agriculture
  4. The brand that MAKES THE SUN SHINES THREE TIMES.
  5. The only manufacturer on its line that‘s continuously independet since its foundation over 65 years ago.
  6. A company where persons count more than profits.
  7. A future-oriented enterprise

The brand that makes the sun shine three times

With this claim, we show the link between our company and the very nature of the pretzel as a bread that makes the sun shine three times. It is more than a simple case of nostalgia.

In terms of the manufacturing process, the fields of the pretzel represent three fundamental questions.

HUOBER Fragen

As you can see, the company HUOBER BREZEL has long been tied to the symbolic shape of the pretzel. And we are still taking inspiration from its appearance today.

Again we discover three fields when it comes to examining the ideals of our company:

HUOBER Ideale

Our work is inextricably linked with those who today, as consumers, dealers or manufacturers, are looking für ways of breaking free from the one-sided, greedy economical thinking of the present.